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A cooperative is a business that was established by rural pioneers in the late 1930s and 1940s to provide electricity to rural Americans in places where investor-owned utilities wouldn't or couldn't serve because of cost. A cooperative is owned by the people who use it - members who have organized to provide themselves with the products and services they need. The members elect a board of directors who govern the cooperative and represent the needs of its members.
Cooperatives around the world operate according to the same set of core principles and values, adopted by the International Co-operative Alliance. Cooperatives trace the roots of these principles to the first modern cooperative founded in Rochdale, England in 1844. These principles are a key reason that America’s electric cooperatives operate differently from other electric utilities, putting the needs of their members first.